Business Plan and Executive Summary

Good Secrets and Bad Secrets is a Michigan-based 501c3 charitable organization founded in 2015.

Our mission is Awareness, Prevention and Intervention of child abuse.

The stakes have never been higher.  Abuse of children, cruel behaviors, including bullying, physical, emotional, and sexual assaults are global epidemics.  The consequences affect everyone, especially the young victims.

  • 1 in 4 Girls is Sexually Assaulted by the age of 18
  • 1 in 6 boys is Sexually Assaulted by the age of 18
  • Everyday more than 4 Children Die in the U.S. from Abuse
  • 160,000 children miss school each day in fear of bullying

According to the U.S. Center for Disease Control in 2012: 

Sad young boy sitting in the park.

  • ​  ​80.3% of perpetrators of child abuse were parents
  •   6.1% were other relatives
  •   4.2% were unmarried partners of parents
  •   54% of perpetrators were women
  •   45% of perpetrators were men

We envision a world where every child is treated with dignity, respect, and love.